VAPORESSO XROS 4 NANO
Designer / Agency
Category
Award
Share this project
PROJECT

DESCRIPTION


The VAPORESSO XROS 4 NANO perfectly combines innovative modern technologies and charming classic designs. It is the first XROS product in the series to feature a 1.3-inch TFT large circular color screen combined with a streamlined body to create a strong large icon visual effect, bringing an immersive experience and giving this product a unique visual appeal. Its soft and comfortable form aligns with ergonomics, ensuring a snug fit and cozy grip. It provides eight color options, such as graphene black, titanium silver, twilight purple, aquamarine, etc., which enriches users' personalized expressions and emotions. Besides, XROS4 NANO showcases distinctive visual effects under different light conditions, endowing the product with dynamic aesthetics.
XROS 4 NANO adopts a clean yet elegant user interface design, with an intuitive digital display, improving the visualization of functions. It offers three themes (flower, motorcycle, universe) that can be switched freely based on users' moods and styles. XROS 4 NANO can be activated by both auto-draw and button activation, delivering a simple yet surprising interaction experience. When not in use, it automatically turns off the screen, saving energy and extending the lifespan.
XROS 4 NANO has only two buttons: the right button allows for menu setting by two clicks, power/mode setting by three clicks, lock/unlock by four clicks, and power on/off by five clicks, while the left button can be slid for airflow control, simplifying operation and improving interaction efficiency and pleasure.
In addition, XROS 4 NANO is equipped with a 1350 mAh high-density battery that can be charged to 80% from 0 in 20 minutes and last up to four days with one full charge. Meanwhile, XROS 4 NANO is compatible with the XROS series pods, reducing the use of battery materials to be more eco-friendly.

Agency: Shenzhen Smoore Technology Limited

Founded in Bao'an, Shenzhen, in 2009, Smoore International Holdings Limited was listed on the Hong Kong Stock Exchange in 2020 (stock code: 6969.HK). The company is a global leader in atomization technology, with nine research institutes either built or under construction and an R&D team of over 1,000 professionals. Smoore has amassed a significant portfolio of patents and has won numerous authoritative certifications. The company primarily focuses on the manufacture of vaping devices and components, and it provides outsourcing manufacturing services for multiple renowned brands.
Smoore's self-branded advanced personal vaporizer, VAPORESSO, specializes in the research, development, production, and sales of open pod vapes. In the first half of 2024, VAPORESSO performed exceptionally well, generating revenues of RMB 1.116 billion, representing a 71.9% year-on-year increase and accounting for approximately 22.1% of the company's total revenues. The brand has gained significant momentum in Europe, the United States, and other regions, particularly with the success of its XROS series iterations.
Smoore leverages its digital platform to promote the digital marketing and operations of VAPORESSO and strengthen channel monitoring and management, as well as consumer demand response. It is dedicated to developing the international market and promoting localization, continuously increasing the brand's market share and industry position in the global open system products. Smoore remains committed to providing high-quality atomization experiences and innovative solutions for users worldwide.

2024
Character Award
Agency Award