Best of Electrical Products
VAPORESSO XROS 4 & MINI
Designer / Agency
- Shenzhen Smoore Technology Limited
Category
- Electrical Products
Award
- 2024 SILVER
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PROJECT
DESCRIPTION
The XROS 4 Series is a series of e-cigarettes designed to provide users with rich vaping experiences. This series boasts an all-aluminum alloy one-piece design, ensuring visual appeal, portability, and stability due to its corrosion and high-temp resistance. This reduces the frequency of maintenance and replacement, which extends the product's lifespan and lowers the environmental impact. Besides, the grooves on both sides offer a more comfortable grip, combined with a compact yet exquisite body, making the product easy to carry.
XROS 4 features three output modes that can be visually adjusted through the user interface based on personal preferences. XROS 4 MINI adds airflow adjustment, allowing for the optimal transition from the MTL to the RDL experience. Additionally, the 0.4Ω pod incorporates COREX 2.0, with refined adjustment to the morph mesh grid size for optimal temperature matching, enabling faster heating and a burst of flavor.
Meanwhile, upgraded cotton efficiently supplies e-liquid, prevents burnt taste, and extends the pod lifespan by 30%. The XROS 4 Series is compatible with the entire XROS pod series, with the mouthpiece replaceable to reduce consumption, prolonging the product's service life and contributing to sustainable development.
Agency: Shenzhen Smoore Technology Limited
Founded in Bao'an, Shenzhen, in 2009, Smoore International Holdings Limited was listed on the Hong Kong Stock Exchange in 2020 (stock code: 6969.HK). The company is a global leader in atomization technology, with nine research institutes either built or under construction and an R&D team of over 1,000 professionals. Smoore has amassed a significant portfolio of patents and has won numerous authoritative certifications. The company primarily focuses on the manufacture of vaping devices and components, and it provides outsourcing manufacturing services for multiple renowned brands.
Smoore's self-branded advanced personal vaporizer, VAPORESSO, specializes in the research, development, production, and sales of open pod vapes. In the first half of 2024, VAPORESSO performed exceptionally well, generating revenues of RMB 1.116 billion, representing a 71.9% year-on-year increase and accounting for approximately 22.1% of the company's total revenues. The brand has gained significant momentum in Europe, the United States, and other regions, particularly with the success of its XROS series iterations.
Smoore leverages its digital platform to promote the digital marketing and operations of VAPORESSO and strengthen channel monitoring and management, as well as consumer demand response. It is dedicated to developing the international market and promoting localization, continuously increasing the brand's market share and industry position in the global open system products. Smoore remains committed to providing high-quality atomization experiences and innovative solutions for users worldwide.
