JINHUI YOUBUJIANGLAI MARKETING CENTER, TAICANG
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PROJECT

DESCRIPTION


"Spirit" exists profoundly in gathering, in motion, and in wisdom. "Environment" turns reality into emptiness, quiet and natural. The wonder of architectural design lies in the emptiness and "spirit", the beauty of the space, ingenious in the "environment". The agile space contains all realms, and our designers evoke the emotional resonance between human and space through the refinement of "spirit" and "realm".
The project is located in the port area of Taicang City, with superior geographical conditions, and it is only an hour's drive from the first-tier city of Shanghai. Taicang has been a hometown of culture since ancient times, with a profound historical and cultural heritage. The culture of Taicang is open, with a variety of characteristic cultures rich and colorful. The gardens of the Ming and Qing Dynasties are prosperous, and they have the reputation of "Taicang Gardens in the Southeast". Our designers combined the symbiosis design concept and integrated the characteristics of the local harbor to turn the marketing center into an art exhibition hall as a whole.

Entering the front hall of the marketing center, the reception desk has a dark metal table as the base and light-colored artistic patterned stone as the surface. The heavy stone is suspended in the space, enhancing the artistic atmosphere of the space. While the dark gray marble floor echoes the base of the front desk, it also forms a contrast with the white suspended ceiling, highlighting the tension of the space and bringing more imagination to people passing by. Incorporating into the space by means of art installation not only reconstructs the characteristics of the space, but also creates a unique visual memory and focus of staying.

Slowly entering the sand table area, the crystal art chandelier outlines a three-dimensional shape with stylish and simple lines, allowing people to focus on it and feel the artistic sense of flowing clouds and flowing water generated in the space. The artistic chandelier "Listening to the Wind" is inspired by nature. The arcs and arcs are intertwined in series with each other. The wind is flowing and the light belt is like being blown by the natural wind. In the minimalist design, the lines of the light strips realize the natural retraction of the spatial layout, and the stretches are like the extension of water ripples in time.

Entering the discussion area, the crystal art chandelier outlines a three-dimensional shape with stylish and simple lines, which makes people focus on it. Feel the artistic sense of flowing clouds and flowing water in the space. The artistic chandelier "Listening to the Wind" is inspired by nature. The arcs and arcs are intertwined in series with each other. The wind is flowing and the light belt is like being blown by the natural wind. In the minimalist design, the lines of the light strips realize the natural retraction of the spatial layout, and the stretches are like the extension of water ripples in time.

Taken from water as an element to form artistic ornaments, adding a sense of transparency and design of water droplets. The shape of water droplets is changeable, and the shape of art ornaments is also changeable. Light penetrated through the large glass windows, making the sky flood into the open hall. Following the flow of sunlight, it seems that you can start a romantic waltz with the sunlight, and it also brings warm and colorful imagination to the meeting area.
The art installation system is used to shape the atmosphere of the public space, and the bronze metal frames are interspersed in the space, which not only ensures the penetration of the space, but also gives people a sense of hazy sight. The connection between lines and materials is freely retractable, and the perfect fusion of virtual and real space, based on the perception of artistic form, makes the design both functional and interactive.

Walking to the water bar area, a variety of soft decorations with the elements of landscape spirit can be found everywhere. The senses of sight, hearing, smell and touch are all mobilized, just like walking into the urban forest and surprises. The water bar is equipped with natural water pattern art ornaments, the water pattern floating in the air like a jump, flexible and free.

Moving to the children's entertainment area seems to have opened an artistic whim full of springtime colors. The warm and soft green venue activates the interaction and participation of children. Various modules and customized installations not only meet the participation needs of all ages, but also make the entire space more childlike and playful.

Follow the movement of the space and step onto the public area on the second floor. The unique abstract Taihu stone art installation makes the space more artistic.The balanced and towering floor-to-ceiling sculptures are inspired by Taihu stone. The sculptures are generally innovative with the characteristics of "thin, leaky, transparent, and wrinkled". Although thin and squishy, they are iron bones and horns. With many decorations, in the simple and pure natural beauty, abstract sculptures allow people to get a deeper artistic experience. Under the cover of the light-colored grille, the people who shuttled back and forth were blurred into indistinct phantoms. The regular grille and the special-shaped art installation seats seem to be slowly speaking, making the entire space blur the boundary between indoor and outdoor, turning into a relaxing rhythm.
The faster the pace of life, the busier the pace of chasing, the more people want to touch the relaxation of nature... In the past, the soft clothing model has not been able to satisfy people’s pursuit of beauty. We will also innovate and break through, breathing cloth, natural Using these clean and refined design language to create associations based on "humanities", "natural" and "art", the woods and natural textures are extremely refined and elegant.

Agency: A PLUS DISPLAY

A PLUS DISPLAY was founded in 2007, and the office is located in the Overseas Chinese Town Square, Nanshan District, Shenzhen.
Since its establishment, A PLUS DISPLAY has built a high-quality soft decoration design team based on more than ten years of talent training and reserve. It has many years of experience in many successful projects and is familiar with many different aspects such as real estate, hotels, office spaces, high-end clubs, etc. Types of projects, devoting great attention and deep thinking to each project. In project practice, from the initial project planning to the site landing, all are equipped with professional senior designers to track and control the entire process, determined to provide customers with the best design services.
A PLUS DISPLAY has always adhered to the design concept of "design is not only work, but also life and fun". Based on the interior design system that integrates professional design, engineering operations, interior furnishings, and high-quality selection, contemporary art is continuously implanted on the basis of design. The concept of the space allows the space to add more life art while gaining practical functions, which perfectly explains the original intention of DESIGN + ART + LIFE.