Best of Commercial Space
Centennial Huang Tianyuan
Designer / Agency
- Fei Liang and Xing Wang
Category
- Commercial Space
Award
- 2021 Innovation
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PROJECT
DESCRIPTION
As Huang Tianyuan of the first batch of "intangible cultural heritage" traditional cake making skills in Jiangsu Province in 2009, the commercial space inherits the mode of "front store and back workshop, making and selling" of the century old traditional cake Group.
Space is not only a place for the exhibition and placement of products and objects, but also a place for cultural and historical inheritance. Through the re combing of the 200 year old brand, the cultural refinement of the important nodes of its development runs through the whole space.
As one of the representatives of Suzhou's most traditional cuisine, "Huang Tianyuan" cake Group is deeply sought after by the market. The large-scale cake Group display device set in the space is inspired by the wooden structure of traditional ancient buildings. Nearly 800 classic cake groups produced by Huang Tianyuan are placed in 26 large and small transparent acrylic boxes, forming a crisscross cake Group world under the reflection of stainless steel on the top mirror. It is also a new visual communication under the needs of new markets and new people. On the glass surface of the "intangible cultural heritage exhibition area", the cake making process leaps into the space, allowing the invisible process to reproduce and inherit.
The greatest art and the best conquering weapon in the world is language. Human progress and civilization begin with language communication. The words about Suzhou flavor can be seen everywhere in the space, which is the warmth given by the space. Here, everyone can find the deep dialogue.
Designer: Fei Liang and Xing Wang
Creative directors, founding partner of Chaoyu design firm
Successively obtained:
2020 IAI global design award home stay space Gold Award
2020 IAI global design award home stay space Bronze Award
2020 "ID + G gold Creativity Award" home stay Design Gold Award
2020 "Huading Award" home stay space golden Diamond Award
2020 French "double faced God" design award Silver Award for home stay space
2019 French "double faced God" design award Silver Award for home stay space
2019 "golden Teng Award" best hotel space of the year
2019 "Jintang Award" annual outstanding hotel space design
2019 "ID + G gold Creativity Award" home stay Design Gold Award
2019 "ID + G gold Creativity Award" international innovative design award for catering design
2019 "Huading Award" home stay space Gold Award
2019 "Aite Award" Silver Award for hotel design
2018 "Jintang Award" catering space Excellence Award 2
2018 "jinteng Award" top 100
Excellence Award of 2018 IWF International Fitness Space Design Competition
2018 "aishe Award" catering space design Gold Award
