PROJECT

DESCRIPTION

The whole exhibition hall can be divided into four areas, namely assembly line, 3D reconstruction and all-in-one machine, digital commodity exhibition, and scale production. The first is the mini production assembly line, whose objective is to showcase the core of Moviebook’s automatic production to visitors by exhibiting the whole process of the smart film and video production, including smart storage, smart packing and unpacking, smart mosaic covering and smart detection, etc. The exhibition hall is widely painted white, which stands for technology, intelligence, tidiness and brightness. The details and functional areas are marked black and gray to make the hall visually stable. With the smooth lines that link the whole space, the internal exhibition parts of the whole production line look integral to the overall external environment. The design of the 3D reconstruction area focuses on highlighting the flexibility and versatility of the robotic arm in the operation process, thus changing the traditional mindset of the robotic arms that are fixed on the ground. Therefore, it selects a modular design with the space station and Stanford Torus as elements, and adopts a simpler and more bright visual texture for the surface and form of the objects. The focus of the all-in-one machine area is to showcase the company's current core products and demonstrate their operation. For this reason, a disorderly scene arrangement with faint ambient light was utilized to highlight the outlines of the products and increase their mysteries and protagonist statuses. Finally, for the scale production area that embodies the technology and the order of the production area, the design team refer to the dormant capsules in science fiction and shape a strong sense of array through a neat and uniform layout.