Best of 

5th GALLERY
Designer / Agency
Category
Award
Share this project
PROJECT

DESCRIPTION


This project is an exhibition hall selling stone products and rock plate products.
Most of the sales channels are recommended by upstream companies or individuals, and most of the sales objects are medium and high-quality consumer groups. We are committed to building a brand and team with excellent products, technology and service.
The project is located in the narrow space inside the mall and sandwiched between the two shops. The facade scale is not open enough. The visual surface is also divided into two by the aisle and another booth. Fortunately, it is close to the exit of escalator and straight body.

The entrance is the exhibition area of lime stone products and processes. Stepping step by step through the narrow channel, looking at the lime stone carvings on the wall and passing through the aisle, the eyes suddenly open and the main exhibition hall area comes into view.
Behind the revolving staircase is the water bar area, which is not only the combined display of rock plate and functional products, but also the operation area serving the whole exhibition hall, but also a high seat communication area.

In front of the revolving staircase is the sofa area, which is the exhibition board area of the rock board. It also shoulders the function of salon assembly, learning and training.
Cross the sofa area to the fan-shaped gem display area. Continue to follow the direction of the luminous River on the ground to the stone exhibition area. The stone exhibition board area is also the most professional reporting area. The whole stone exhibition area is surrounded by small samples of products like art on the wall.
The two independent spaces are tea area (privacy communication area) and staff office area, which are more closed than the outside world. The staff area is close to the reporting area, which is also convenient for designers to access and report.

Stone and rock slab give people the impression that they are mostly strong, thick and cold. Therefore, it is necessary to use transparent materials in space to break the dull feeling. I will solve this problem from two aspects. First, the product itself uses some transparent products (quartz stones) to brighten the space and increase the richness of the product. Second, the combination of artistic glass and light not only separates the space, but also makes the space more flexible.
Softening space is the second problem we need to solve. We also start from two aspects. First, the product itself, the use of lime stone and block stone not only makes the stone a little more temperature, but also provides more sales possibilities. Second, a large number of plants are used to set off each other with lime stone and block stone to play the role of softening space, close to nature and enhance interest.

We have changed the single function of the previous exhibition hall. Each exhibition space is a communication space in different ways. Each space can let consumers sit down and feel. The products are surrounded around, so that they can not only see the products, but also deeply read the products, which improves the frequency of salespeople playing their professional side. To sum up, the exhibition hall will be more exhibition, sharing and professional. Only when the sense of experience is deeply rooted in the hearts of the people will there be more possibilities of transaction.

Designer: Fanfeng Meng

Founder and creative director of WE YOUNG Design
Founder of Confucius boutique hotel management company
Master of interior design, Chelsea School of design, University of London, UK
Work in the fields of architectural planning and design, interior space design, environmental design, graphic design, product design and soft decoration design. From 2005 to 2007, he studied space design at Chelsea School of design, London University of the Arts (UAL) and obtained a master's degree in space design.
In 2006, his team accepted the invitation of the queen of England to decorate Buckingham Palace for Christmas
In 2011, he won the offer of MA in space and lighting design of the Royal College of art
In February of the same year, he won the offer of space and media PhD of the University of Art London
Awards:
Outstanding person award of "Jintang award decade" in 2020
In 2020, "China's urban design business card" will be exhibited on behalf of Nanjing
2020 French "double faced God International Award" Retail Innovation Award
2020 "Jintang Award" outstanding commercial retail space
2020 "Jintang Award" outstanding commercial residential space
2020 Guangzhou Design Week "red cotton Award" most beautiful, elegant and luxurious villa Award
In 2020, Britain's "Andrew Martin Award" was selected as the world's 100 designers
2019 French "double faced God International Award" Hotel Innovation Award
2019 French "double face God International Award" office Silver Award
2019 "Jintang Award" outstanding commercial retail space
2019 "Dajin beautiful house Award" villa space Gold Award
2019 "outstanding designer of the year of wad world young designers conference"
2019 Guangzhou Design Week "red cotton Award" most beautiful, elegant and luxurious villa Award
2019 "golden residence Award" China's top ten living space designers
2018 "Reka International Design Award" office space Gold Award
2018 "Reka International Design Award" hotel space Silver Award
2018 "Reka International Design Award" Silver Award for retail space
2018 "Reka International Design Award" Silver Award for residential space
2018 French "double face God International Award" Hotel Silver Award
2018 French "double face God International Award" retail innovative design award
The most beautiful, elegant and luxurious villa award of the "red cotton Award" of Guangzhou Design Week in 2018
2018 "aiding Award" Hotel Award
2018 "Jintang Award" excellent commercial retail space
2018 "Jintang Award" excellent office design space
2018 "Golden Bund" excellent office space Award
Excellent interior design award of "China real estate design award" in 2018
Two works of 2017 "Jintang Award" excellent commercial retail space
2017 "Jintang Award" excellent hotel design space
2016 "Dajin beautiful house Award" is the only Gold Award for villa space design in China
Best commercial design award of "Golden Bund Award" in 2016
2016 "Jintang Award" excellent villa space design award
2016 "Jintang Award" excellent retail space design award
The most original villa designer in China in 2016
2016 "aiding Award" excellent villa space design award
2015 "Jintang Award" excellent villa space design award
Finalist of "Aite Award" excellent villa space design in 2015
2014 "Jintang Award" excellent residential space design award
2014 "Aite Award" best villa space design award
2013 "Jintang Award" excellent villa space design award