PROJECT

DESCRIPTION

Industrial style; Immersive beer culture; Perfect integration of industry and art.
Tsingtao Brewery West Coast Craft Brewery Experience Workshop is located in the Golden Beach Beer City, Qingdao West Coast New Area. It is a more comprehensive immersive craft brewery experience space created by Tsingtao Brewery. In the first floor lies a comprehensive experience area, integrating entertainment, leisure, stage performances, craft brewing process displays, and other entertainment functions. The second floor has high-end themed private rooms, with booth areas directly facing the coastline for an open view. VIP rooms and various beer tasting centers stands on the third floor, displaying the connotations of the beer production process from various aspects.
1. Keywords for overall functional principle:
Immersive experience; Interesting spot experience; Combination of performance and dining.
2. Keywords for design style:
Industrial style; Punk style; Artistic style
3. Keywords for design colors: Burlywood; black; white; gray; silver; beer color.
With a history of over 100 years, Tsingtao Brewery boasts an innovative and pioneering spirit. This scheme continues the architectural features in its design. Utilizing the space and structure of the building itself, it designs a sailboat motif, and the transparent space at the bottom adds a rugged industrial style. Besides, golden wave pattern panels are used, interpreting the golden coast and matching the innate color of beer. The arrayed beer production tanks and exposed steel structures increase the sense of weight in the space. It shows the beer production process in a three-dimensional and all-around manner, interpreting an immersive beer experience. Like a ship sailing on the ocean, it creates a full range of themed spaces.