Best of Decoration Display

Lvdu Suhe Yaji Villa (lower-overlapped)
PROJECT

DESCRIPTION


KOOMARK's soft outfit design for the Lvdu Suhe Yaji Villa (lower-overlapped) is a modern approach to perfectly balance the relationship between tradition and modernity in the space, creating a rare elegance and fun.
At the beginning of the solution, KOOMARK analyzed the developer's marketing positioning of the project and the design concept of the hard decoration units to determine the inheritance of the traditional oriental mood of the soft outfit design. However, KOOMARK believes that it would not be in keeping with the trend of the times to keep emphasizing the traditional presentation in the design. It is the inner spirit that matters, not the outward form. Therefore, KOOMARK has broken up and reorganized the classic symbols of the traditional oriental culture. Through the management of furniture materials and forms, and the refinement of elements in the selection of furnishings, KOOMARK transformed figuration into abstraction and back to figuration again, ultimately creating a residence where the core of traditional culture and modern design merge perfectly. On closer inspection, the modernity of this solution does not seem to have a lot of Chinese elements, but the oriental artistic concept is that “invisible and intangible beauty is just in your eyes and around your hands”.

KOOMARK Design

Founded in 2009, KOOMARK is a design brand that advocates de-stylization and is dedicated to providing professional services in soft outfit design, artwork R&D and manufacturing for the real estate industry. KOOMARK has been upholding the design concept of Unique Style to enhance the people-oriented experience of the space
As a design brand serving the real estate industry, KOOMARK has witnessed the development of the soft outfit design industry for ten years, and participated in the establishment of industry standards from scratch, based on its advantages of production bases in South China, projects in 50 cities throughout 20 provinces, and partners which are leading domestic developers. We understand the importance of design work in sales enablement, function definition and aesthetics, and we not only provide design solutions, but also look more on the underlying needs of our clients, focusing on the effective communication of marketing concepts and providing them with visionary strategic services.