Best of Home Decoration Products
Designer / Agency
- Anhui Homchang Feather&Down Manufacture Co.,Ltd
Category
- Home Decoration Products
Award
- 2021 GOLD
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PROJECT
DESCRIPTION
Based on ergonomic design, Homchang Goose Down Partitioned Pillow starts from details and adopts high-end imported materials to provide a comfortable and healthy sleeping experience. The pillow is creatively divided into three sections: a back sleeping area on the top middle, side sleeping areas on the two sides, and a cervical spine soothing area. The pillow naturally fits the head shape, effectively supports the back of the brain, neck, and shoulders in proportion. It prevents the cervical spine from deforming due to uneven force. Based on the ergonomic design, it is filled with multiple different rebound materials to meet the needs of different sleeping positions for all kinds of sleepers. Featured a concave surface to fit the curve of the head, the back sleeping area is filled with 95% white goose down in the top and bottom, and 250g latex particles in the middle, forming the 10.5cm height. According to the ergonomic design, the three-layer three-dimensional filling provides both comfortable support and natural touch. The upper contacting layer of the back sleeping area uses 99% white goose down hand-selected by the craftsman, which breaks 800 bulkiness limit of the machine sorting goose down, reaching 920 bulkiness. The down content is measured more than 96.3%, which brings a more delicate and soft feeling. The height of the cervical spine soothing area is 6.5cm, filled with 150g natural Thai latex particles made by the foaming process of natural rubber. It is broken into latex particles through a professional process, which maintains the elasticity and supporting force of latex. At the same time, the natural gap between the latex particles improves the air permeability. It has good support with the cervical spine, as well as the head and neck curve. When sleeping on the back, the head forms a reverse traction with its own weight, which relieves the pressure on the cervical spine, relaxes the cervical spine, and stretches the healthy physiological curve of the cervical spine. According to the distance from the shoulder to the neck when lying on the side, the height of the side sleeping area of the pillow is 10.5cm, and the filling is 50% white goose down and 50% white goose feathers, which moderates softness and hardness, while maintain enough supporting force. When sleeping on the side, the pillow can fill the gap between the neck, thus, easily supports the head, fits the cheek without pressing the shoulders. The delicate and soft cover adopts 180 thread count 100% cotton fabric made in Japan. Both the material and the shape design reflect the designer's meticulous care for the sleeper.
Agency: Anhui Homchang Feather&Down Manufacture Co.,Ltd
The designer Bin Wu has been engaged in the down industry to provide high-quality sleeping solutions for over 11 years for all kinds of sleepers. As a member of the China Down Industry Standardization Expert Committee, he is one of the drafters of China's 5A down classification standard and China's high-quality down jackets standard. Mr. Wu is also the director of China Down Industry Association, an outstanding entrepreneur in China Down Industry, and the Secretary General of Anhui Down & Fur Industry Association.